Indeed, Canton predicted a future in which the Internet is embedded just about everywhere: in every imaginable kind of object–from TVs to phones to walls–and that every product and device–even people–will have an IP address
The idea, is a worldwide system of intuitive networks that pay attention to us, know our likes and desires, and proactively feed us the information we need to act on such preferences....That means, he said, that each of us will have our own “personal Internet layer…that lives in your own personal Internet cloud [and] deciphers what’s next” for us. But it’s not so far off, he suggested. In fact, he said, as much as 30 percent of the technology necessary for such concepts to be part of our everyday lives has already been built.
At Singularity University, students are getting high-level, intense lectures on fields of study such as nanotechnology, biotech, AI, robotics, bioinformatics, and the like–all of which fall under the rubric of exponentially growing technology. And the Internet of the future is essentially a mashup of these technologies, Canton said.
Every one of those "likes"—a billion statements of preference every day, 365 billion every year, at least—will get filed back at Facebook HQ. It is difficult to overestimate the value, to Facebook, of all this activity. Remember that the social network already has the world's largest database of connections among people. Now, very soon, it will also have the largest database connecting people to the things they enjoy, whether those things are news stories, restaurants, songs, books, movies, jeans, cosmetics, or anything else. Yes, lots of other firms mine our online activity, but Facebook's system will be all the more powerful because it is voluntary. We, Facebook's hordes, are actively filling in the slots in its database, giving the company an extremely accurate picture of ourselves and our friends. No other company will have anything like Facebook's towering database of human intentions and desires—not even Google.
The concept of privacy is most often associated with Western culture, English and North American in particular. According to some researchers, the concept of privacy sets Anglo-American culture apart even from other Western European cultures such as French or Italian. The concept is not universal and remained virtually unknown in some cultures until recent times. A word "privacy" is sometimes regarded as untranslatable.